Celebrate the arrival of the weekend with your followers by using the #SaturdayNight hashtag.
Post fun content on Saturday using #SaturdayNight. Comics, memes, music videos, anything to help audience members relax does the trick.
If you're in the restaurant biz, make it a half-off apps special the day before, or in the evening. So when people check their phones for what's trending, it's you!
Offer businesses and customers Saturday promotions today. Think about combining hashtags like #SaturdayNightSale for those things.